How To Be a 1 Percenter According to WSJ Magazine

72

By Ralph Deeds

Advice from WSJ Magazine for Aspirants to the Top 1%

Bottom 99% readers of Rupert Murdoch's WSJ Magazine who aspire to reaching the top one percent can learn all they need to know about how to dress for a formal occasion, a visit to the country, a picnic, fishing on a quiet pond or stream (no PFDs), what kind of car to buy (Jaguar), appropriate pet dog breeds (matched Vizslas) and what kind of champagne to serve (Krug). They will learn that Ralph Lauren Purple Label over plain old Ralph Lauren is a critical distinction for anyone aspiring to the top one percent. Similarly, L.L. Bean won't do, but L.L. Bean Signature is acceptable. Rolexes don't make an appearance in these pages where Christian Dior Chiffre Rouge T01, Hublot Geneve, and Bell and Ross Time Instruments are found.

Other brands that will, according to The WSJ Magazine, facilitate upward mobility include Bottega Veneta, Kiton, Carolina Amato, Zilli, Brunello Cucinelli and old names like Piaget, Cartier, Oscar de la Renta and Burberry's Dominion. Le Chameau boots and Tom Ford slippers are obligatory if you believe the ads.

Horses and his and hers matched pairs of Vizslas are in. Poodles, Cocker Spaniels and mutts are out. Pit Bulls are definitely outre.

Finally, you may wish to consider changing or at the very least adding a "von" or "de la" your name as in Ines de la Fressange, Oscar de la Renta or Marie Claire de Montagnac.


[Note: I took the pictures posted below from the September 2010 issue of The Magazine From the Wall Street Journal WSJ. I have listed the products shown in each photograph. If the Wall Street Journal or any of the advertisers so request I will take the offending picture or pictures down although I believe their use in this publication falls within "fair use."]

Coco Chanel
See all 48 photos
Coco Chanel
Source: Somerset Collection
Bottega Veneta
Bottega Veneta
Source: WSJ Magazine
Peter Krause: jacket by Brunello Cucinelli, sweater by Banana Republic Heritage Collection; pants by Beretta; boots by Le Chameau.  Veroniek Gielkins: jacket by Ralph Lauren ; turtleneck by Etro; pants by L.L. Bean Signature; boots by Cole Haan.
Peter Krause: jacket by Brunello Cucinelli, sweater by Banana Republic Heritage Collection; pants by Beretta; boots by Le Chameau. Veroniek Gielkins: jacket by Ralph Lauren ; turtleneck by Etro; pants by L.L. Bean Signature; boots by Cole Haan.
Source: WSJ Magazine
Jacket by Canali; shirt by Tom Ford; tie by Kiton, pants by Brioni; shoes by Calvin Klein; eyeglasses by Polo Ralph Lauren.
Jacket by Canali; shirt by Tom Ford; tie by Kiton, pants by Brioni; shoes by Calvin Klein; eyeglasses by Polo Ralph Lauren.
Source: WSJ Magazine
Suit by and tie by Ralph Lauren Purple Label; shirt by Banana Republic; slippers by Tom Ford.
Suit by and tie by Ralph Lauren Purple Label; shirt by Banana Republic; slippers by Tom Ford.
Source: WSJ Magazine
Ralph Lauren
Ralph Lauren
Source: WSJ Magazine
Hermes, Paris
Hermes, Paris
Source: WSJ Magazine
Ralph Lauren
Ralph Lauren
Source: WSJ Magazine
Guess
Guess
Source: WSJ Magazine
Hublot
Hublot
Source: WSJ Magazine
Giorgio Armani
Giorgio Armani
Source: WSJ Magazine
Dolce & Gabbana
Dolce & Gabbana
Source: WSJ Magazine
Christian Dior,Kiton, Carolina Amato, Louis Vuitton, Brioni, Etro, Hugo, Banana Republic.
Christian Dior,Kiton, Carolina Amato, Louis Vuitton, Brioni, Etro, Hugo, Banana Republic.
Source: WSJ Magazine
Deepak Chopra and Donna Karan.
Deepak Chopra and Donna Karan.
Source: WSJ Magazine
Hugo Boss
Hugo Boss
Source: WSJ Magazine
Ines de la Fressange
Ines de la Fressange
Source: WSJ Magazine
Ines de la Fressange and Karl Lagerfeld
Ines de la Fressange and Karl Lagerfeld
Source: WSJ Magazine
Zilli
Zilli
Source: WSJ Magazine
Greg Norman/Cybex Arc Trainer
Greg Norman/Cybex Arc Trainer
Source: WSJ Magazine
Burberry's Dominion
Burberry's Dominion
Source: WSJ Magazine
Brunello Cuccinelli, Kiton, Boss Black, Brioni, Le Chameau, Louis Vuitton, Inhabit, Oscar de la Renta
Brunello Cuccinelli, Kiton, Boss Black, Brioni, Le Chameau, Louis Vuitton, Inhabit, Oscar de la Renta
Source: WSJ Magazine
Gucci, Falka, Etro, Hermes, Ralph Laurne Eyewear, Dolce & Gabbana, Polo Ralph Lauren, Beretta, Fratelli Rossetti, Ralph Lauren Purple Label, Bottega Veneta, Ralph Lauren Home, Hermes, Louis Vuitton, Jaguar.
Gucci, Falka, Etro, Hermes, Ralph Laurne Eyewear, Dolce & Gabbana, Polo Ralph Lauren, Beretta, Fratelli Rossetti, Ralph Lauren Purple Label, Bottega Veneta, Ralph Lauren Home, Hermes, Louis Vuitton, Jaguar.
Source: WSJ Magazine
Beretta, Le Chameau, Polo Ralph Lauren, Burberry Prorsum, Etro, Cole Haan, Hugo. and a matched pair of Vizslas.
Beretta, Le Chameau, Polo Ralph Lauren, Burberry Prorsum, Etro, Cole Haan, Hugo. and a matched pair of Vizslas.
Source: WSJ Magazine
Prada, Cartier, Piaget, Mara
Prada, Cartier, Piaget, Mara
Source: WSJ Magazine
Salvatore Ferragamo and Audrey Hepburn
Salvatore Ferragamo and Audrey Hepburn
Source: Somerset Collection
Frankenmuth, Michigan
Frankenmuth, Michigan
Source: Somerset Collection
Charmeuse Kimono Dress Talbot's
Charmeuse Kimono Dress Talbot's
Source: Somerset Collection
Cole Haan
Cole Haan
Source: Somerset Collection
Michigan Head and Neck Institute
Michigan Head and Neck Institute
Source: Somerset Collection
Tiffany & Company
Tiffany & Company
Source: Somerset Collection
Salvatore Ferragamo
Salvatore Ferragamo
Source: Somerset Collection
St. John
St. John
Source: Somerset Collection
Ralph Lauren
Ralph Lauren
Source: Somerset Collection
MaxMara Somerset Collection
MaxMara Somerset Collection
Source: Somerset Collection
BCGGMAXAZRIA
BCGGMAXAZRIA
Source: Somerset Collection
Eileen Fisher
Eileen Fisher
Source: Somerset Collection
Demi Moore for Ann Taylor
Demi Moore for Ann Taylor
Source: Somerset Collection
Christine Orient, yoga instructor and director of hot yoga teacher training
Christine Orient, yoga instructor and director of hot yoga teacher training
Source: Somerset Collection
Diane Keaton for Chico's
Diane Keaton for Chico's
Source: Somerset Collection
Source: deedsphoto
The Fifth Avenue Hotel, the center of the gilded age social scene. More Photos »
The Fifth Avenue Hotel, the center of the gilded age social scene. More Photos »
Source: NYTimes, Byron Co. Collection Museum of New York

Comments

Ralph Deeds profile image

Ralph Deeds Hub Author 6 months ago

The Inequality Map, David Brooks

Spending inequality is less acceptable. If you make $1 billion, it helps to go to work in jeans and black T-shirts. It helps to live in Omaha and eat in diners. If you make $200,000 a year, it is acceptable to spend money on any room previously used by servants, like the kitchen, but it is vulgar to spend on any adult toy that might give superficial pleasure, like a Maserati.

http://www.nytimes.com/2011/11/11/opinion/the-ineq

stephaniedas profile image

stephaniedas Level 6 Commenter 6 months ago

Wow. Now that I know this, I'll be flitting around the world in my purple label and signature collection whatever with my Vizslas in no time. Thanks for the advice!

PS.- Now that I get the inside scoop, I respect my one billionaire friend more than ever before!

Ralph Deeds profile image

Ralph Deeds Hub Author 6 months ago

Glad I could be helpful! Thanks. I had fun doing this Hub, but it's not getting much traction.

stephaniedas profile image

stephaniedas Level 6 Commenter 6 months ago

Maybe people just aren't really getting it...? Have you promoted it much in your other hubs on similar topics, like the Inside Job hub?

Ralph Deeds profile image

Ralph Deeds Hub Author 6 months ago

No, but I been forwarding it to my friends and relatives.

The Green Lady profile image

The Green Lady 6 months ago

Just as I suspected - time to throw out the Poodle and stock up the stables! Thanks for the timely advice, I'd just die if I made a critical pet faux pas.

Kam profile image

Kam 4 months ago

Thanks Ralph, I will see if I can re-make myself!

Baron Terry 4 months ago

And to think, my ancestors purposefully removed the "Von" from our family name!!!

A shame................

Ralph Deeds profile image

Ralph Deeds Hub Author 4 months ago

You could put it back, Terry. Von Stuck has a nice ring to it.

Ralph Deeds profile image

Ralph Deeds Hub Author 3 months ago

2-17-12NYTimes--"Saluting Nobility, Tweeds and All" Ralph Lauren's Ancestral Home, Downton Abbey

You mean Downton Abbey isn’t Ralph Lauren’s ancestral home? He does the look so well. And he has all those classic automobiles. Forgive me if I get my Bugatti facts wrong, but can’t you just imagine him pulling up to the entrance, silk scarf at his n

Dan McCosh 3 months ago

Why isn't an Express 27 on the list?

Ralph Deeds profile image

Ralph Deeds Hub Author 3 months ago

The "Ultimate Sailing Machine?" Good question. I've heard Ralph Lauren digs New York 32s. They're cloaer to his Downton Abbey style.

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